product

Shareware

Licence gets detailed edit of dictionaries etc.. Additional income via associated poetry collection?

Payment routes? Paypal, dammit. They badly need serious competition. Which country? Moneybookers? Definately. Anything else?

Promotion? Link to poetry bookshop? Registration site?

Collection

Talk to publisher for a collection. Mutual marketing of software and poetry should benefit both. Software documentation must be able to quote poetry from collection. Could be used to promote other publisher material, though it’ll have to be done carefully.

See if can get rights to quote poems from general collections. Ideally, a library volume of oodles of English language poetry a la Norton.

Box

Packets in computer stores? NOT PRIORITY, but keep in mind. Target: browsers in computer stores.

Cheap version: box, client CD, booklet.
Posh version: box, client CD, booklet, poetry collection.
Server version: box, client CD, server CD, client booklet, server booklet, poetry collection.

Open Source

Backup route: engineer for option of open source. If business ideas don’t work, at least some software for people who love words will finally be available.